The AVEENO® brand has teamed up with acclaimed children’s author Penelope Harper to create a series of books that follow the adventures of Ellie and Eddie.
The children’s book series, The Dry-Ventures of Ellie & Eddie, has been created to provide parents with a useful tool to support them in the effective management of their child’s dry skin. The books are designed to be read by parents with their children to help build an understanding of dry skin, and to ultimately begin conversations about managing dry skin as a family.
Taking what mum’s have said on board, the AVEENO® brand and children’s author Penelope Harper have developed the first two stories in the series.
The first story, Bye Bye Dry Skin, is centred on the triggers of dry skin and also on bath time.
The second story, Happy Skin Holidays, focuses on the challenges associated with setting up a regular dry skin routine when out and about.
The third story, Dry Skin Lessons, concentrates on the issues children face when managing their dry skin away from home, especially at school.